Insights and Strategies for eCommerce Success

eCommerce Insights Digest – July 2025

4 March 2024 11:00 pm | By Kristina Trood

January started as a bit of a slow month for Google, but maybe they were just planning and made up for... Read more →

Impact of Google Algorithm Updates on eCommerce Category Pages (2023–2025)

20 May 2025 6:08 am | By James Coakes

Google continues to refine its algorithm to prioritise high-quality content, with eCommerce category pages under greater scrutiny. Many online retailers have seen... Read more →

Category Hierarchy 101: The Guide to Organising Your Website for Better SEO

3 August 2023 11:47 pm | By Web Content Administrator

Getting your category hierarchy (website structure) right can have a significant impact on SEO results. It can enhance rankings, make high-competition keyword... Read more →

July 2024 eCommerce Digest

2 July 2024 6:40 am | By Kristina Trood

We’re halfway through the year already and businesses have been getting ready for the EOFY and Sales! If you didn’t have... Read more →

Celebrating Louenhide’s Success: Megantic’s SEO Mastery Shines

25 March 2024 11:35 pm | By Web Content Administrator

Megantic, a leading Organic Search (SEO) specialist agency focused on eCommerce, is continuously setting trends in the digital industry. At the... Read more →

How To Be Seen in 2026: Why Your Shopify Brand Needs A Modern SEO Strategy

30 March 2026 12:02 am | By Cayley Segal and Cayley Segal

Traditional rankings still matter, but they are no longer the only way customers discover products online. Today, discovery happens across search engines,... Read more →

Empowering High School Students with SEO Skills

22 April 2024 12:47 am | By Web Content Administrator

The Megantic mentor program has been running for the past four years. We have been working with The Mac.Robertson Girls’ High School... Read more →

Anita Carmody

08:08 04 Mar 26

It was a pleasure working with Vandie. She brought a wealth of inspiration and expert knowledge to the experience,... providing clear direction while also allowing me the time and space to thoughtfully work through any challenges.I truly appreciated her guidance and professionalism throughout the process and our working relationship.read more

Caitlin

23:11 16 Feb 26

We’ve been working with Vandana and her team on our SEO for the past six months and I honestly could not be happier... with the experience.After a website migration we lost a significant amount of our SEO and traffic, which was incredibly stressful. Vandana was a huge asset in helping us recover. She carefully set up individual redirects, refined our site structure, and was incredibly detail oriented throughout the entire process.We also worked on setting up new categories, making a lot of website edits, launching and optimising our live Google product feed, and troubleshooting a range of technical issues along the way. Nothing was ever a problem. She approached everything with professionalism and patience, no matter how complex or time consuming it was.Having worked with quite a few SEO “gurus” in the past who over promised and under delivered with mediocre content and surface level knowledge, Vandana was a breath of fresh air. She is genuinely knowledgeable, strategic, and backs everything with clear reasoning and real expertise. She quickly became someone we trusted to guide us in the right direction.What I appreciated most was her communication. She explained everything clearly and in simple terms so we always understood what was happening and why. We never felt in the dark.Her work has helped us regain traffic and build a much stronger SEO foundation for The Boot Warehouse. She was proactive, reliable, and genuinely great to work with. I really enjoyed working with Vandana and her team and would highly recommend them to anyone looking for experienced and trustworthy SEO support.Caitlinread more

Samantha Baldwin

01:58 08 Oct 25

Frezel and the team at Megantic have helped us with our ecommerce website Coops & Cages. They are so easy to deal with,... have unique ideas and have helped increase our traffic. Thank you Megantic!read more

Zach's Pet Shop

06:24 30 Sep 25

Megantic are great to deal with! Our project manager Frezel is so helpful and enthusiastic about helping our business.... We appreciate Megantic's knowledge of SEO specifically relating to Ecommerce.read more

Rich Palazzolo

13:59 24 Sep 25

We have been working with Uly at Megantic - taking over our website structure and SEO for all our products. We could... not be happier with her time and dedication to our business and her continued support. We Highly recommend using Megantic for all your SEO needs.read more

Matt Seve

04:25 27 Aug 25

After years of being promised the world by a lot of SEO Agency's we bit the bullet and worked with Megantic. They have... been great to deal with, optimizing our website and being totally open and informative along the way. If something didn't need doing in their opinion, they told us and our website has been great ever since. 5 stars for delivering on what was promised and being a trust worthy business.read more

Frederick Rieger (Rick)

10:23 22 Jul 25

Exceptional service and shipped same day. Outstanding and would not hesitate using their service again in the future.

Abel Butler

08:02 09 Jul 25

KT and the team at Megantic did an incredible job with our complex, high-stakes SEO migration.We moved the Nourished... Life site from a 15-year-old custom build to Shopify — thousands of legacy URLs, deep historical SEO value, and a lot on the line commercially.Megantic carefully prioritised the keywords, URLs and traffic that actually drove revenue, and executed the migration with impressive precision.While traffic dipped post-launch (as expected), organic revenue soon climbed significantly — a testament to their smart strategy, meticulous planning, and unwavering commitment throughout.Highly recommend Megantic for any high-stakes SEO migration.— Abel Butler, CEO, HealthPost Groupread more

Georgina Terepai

23:48 08 Jul 25

Dale is fantastic and always has our best interest at heart. We are getting strong results.

Ionut Danifeld

01:37 14 May 24

I've been working with the Megantic team and Aramis as our account manager for over a year, and the results are... fantastic. We've managed to hit all of our KPIs, ranking No. 1 for several keywords in the markets where Trapo is present. Furthermore, Aramis and his team have gone above and beyond in providing their expertise, not only in SEO but also in web optimization and other matters. They have been more than just an SEO agency; it feels like they are an extension of our team. If you want to take your SEO to the next level, I highly recommend checking them out.Ionut DanifeldCMO, TRAPO Asiaread more

Briony - AdornCosmetics.com.au

22:50 17 Apr 24

Without a doubt the most honest Google partner we have had. The integrity and commitment to our success, even in tough... times have been outstanding. You will honestly not get a more reputable business behind you in this space. Thanks Guys! I will be forever grateful for all you have done for Adorn Cosmetics.read more

Babette Keane

04:09 15 Mar 24

Megantic have been a pleasure to deal with. They have exceeded our expectations, delivering top rankings on key words... and organic search. Would highly recommend using them to optimise your ecommerce business.read more

Alan Li

02:11 13 Mar 24

We have been using megantic for nearly 10 years now. No false promises, just genuine hard work, well trained staff. No... headaches dealing with constant staff turnover and always professional replies and service. Dale and Vancho are an absolute delight.read more

Caitlin Bennett

06:03 13 Sep 23

I have worked with Megantic for a year with a mutual client, Louenhide. They helped lay the right strategic foundations... during Louenhide's website migration, establishing a strong website architecture that would set the business up for future success. With their ongoing optimisations and recommendations, we have seen strong uplifts in organic keyword rankings, traffic, and conversions. Our Account Manager, Frezel, is also a pleasure to work with. She is passionate, accountable, and always brings fresh ideas to the table.read more

Jamie Kendall

05:59 13 Sep 23

Organic search is an important channel for Louenhide. Megantic has guided us through a website migration and developed... an ongoing SEO strategy that is generating fantastic results. Our organic search channel is experiencing strong traffic and revenue growth year-on-year, and we're looking forward to rolling out more of their recommendations.read more

Mark V

01:48 12 Sep 23

Megantic consistently demonstrates exceptional professionalism, Matt and Heath, the key individuals behind our... collaboration, are an absolute pleasure to deal with. We have engaged in a productive partnership for the past two years, during which we have successfully expanded our market presence with quantifiable results! The professionalism and expertise from all the team has greatly contributed to our success, consistently delivering a commendable Return on Investment (ROI). Would not hesitate to recommend Megantic!read more

Rachel Hunter

03:07 08 Aug 23

We've been working with Megantic for more than 3 years now and it has been a very positive experience. They are... thorough, professional and responsive - great to work with both in the onboarding/research/set-up phase and in the ongoing maintenance phase. They've achieved some excellent results for us and we would definitely recommend them.read more

Joanna Blair

01:45 03 Aug 23

Fantastic team to work with. I have worked with Zan and his team for the past 10 years. Their advice, help and work... have been invaluable to me and my business. Communication is always prompt, I can't recommend them highly enough. Excellent company to work with.read more

Keg King

03:19 21 Jul 23

The team is very professional and delivered on the goals of our campaign. Dale and Heath were very knowledgeable and... provided terrific guidance, would recommend their service to anyone looking at attracting more customers to their websites.read more

Matt Soulos

01:43 17 Jul 23

The work of Vandi and the Megantic team have done and continue to do on behalf of Wahu is something that Wahu and I are... very grateful for. Always making what is complex to us understandable and easy to work through, while delivering results.read more

Aura Chan

00:34 15 Jun 23

Our team at Go Vita, has been working with Megantic and their Technical Project Manager, Vandana Kumar, for over a year... now, and the results have been outstanding. Thanks to their expertise, we have unlocked a significant amount of online organic traffic with targeted key phrases that hit our product pages and website product collections.Megantic's contribution to our organic reach has been immensely valuable, and they've played a vital role in ensuring that our ranking on Google stays on the first page for our intended keywords. Their knowledge and expertise in this space are evident, and we are grateful for their partnership.Working with Megantic has been a rewarding experience, and we highly recommend them to any business that needs help with their SEO strategy. With their assistance, you can unlock the full potential of your online presence and reach your target audience effectively.read more

Claudia Kent

00:06 11 May 23

I have worked with Heath from Megantic for the last 12 months and it has been an absolute great experience. Heath was... always responsive and available to answer all of my questions, and helped immensely with the growth of our SEO, with in-depth reports every month & weekly meetings. I highly recommend this agency to anyone who is looking for a business to improve their SEO.read more

Jay Elliot

10:02 19 Apr 23

With SEO you really a company that understands the brand. This company took the time to understand our brand and... brought immense experience that went well beyond SEO. Through consultation we were able to get a much clearer sense of structure , priorities and direction in a highly competitive space. Thanks so much to James, Kat, Blake and Mark who were clear and reliable at all times. Highly recommendedread more

Direct Wholesale

00:34 08 Mar 23

We approached Megantic about 18 months ago and can honestly say it was a real turning point for our business. The... in-depth research they compiled on our industry opened up so many opportunities that we were previously missing out on. The e-commerce experience that Blake and the team bring to the table is invaluable, everything from SEO to UX it honestly feels that they are part of our team, not a third party agency. We were also delighted to see their work on our campaign was recently internationally recognised by winning one of the 2023 APAC search awards in a really competitive category, this again reinforces our confidence that we are on the right track. I would recommend Blake and Megantic in a heartbeat and look forward to continuing our growth with them in the future.read more

Hampdon Industrial

01:39 25 Jan 23

We have been using Megantic for several years now and the results have been great!Our website sales have over doubled... since we started and continue to increase.I have no issues in recommending them to anyoneread more

Jocelyn Reynolds

00:28 24 Oct 22

Excellent communication, great team of people to work with. Highly recommend the services offered by Megantic!

Ari Adar

09:26 06 Oct 22

The team at Megantic are absolute SEO professionals to work with. They offer timely, expert, invaluable, technical SEO... consulting. Special thanks to Harvey, Lachlan & Phil for your assistance on our campaigns at The Good Guys.read more

Team Black Mango

04:42 27 Sep 22

Black Mango have been working with Megantic for around 4 years now and it was one of the best decisions we have made... for our business.The support and response time we receive from Heath is outstanding, always available to answer any questions and keeping us updated with regular reports.The results Megantic has achieved for our business was exactly what we needed, they did a complete audit of our then current SEO and sent through an in depth report on what was needed to see us grow, which they have managed to exceed.We cannot see ourselves working with any other team and wouldn’t hesitate in recommending them to anyone.read more

Adam Williams

02:50 07 Sep 22

I have been working with Megantic for about 2 years and has been nothing but a positive experience. We have seen... amazing growth and can’t wait to continue the trend for years to come !read more

Madi Kyle

22:29 29 Aug 22

The Megantic team are a pleasure to work with and have implemented changes to improve our organic search significantly.

Joseph Zhuang

02:12 14 Feb 22

Lachlan, Harvey & the rest of the team at Megantic have been excellent in steering our SEO & Google Shopping campaigns... over the last year.It has been an absolute pleasure to work with the Megantic team. They have overhauled & restructured bosscoauto.com.au and also provide useful insight on the general direction/growth of the business. Their professionalism is second to none.We would highly recommend their services.read more

winedirect .com.au

23:58 19 Jan 22

Great team who care about your business and pride themselves on transparent communication and getting results.

Peter Yates

00:43 19 Dec 21

Megantic thoroughly researched our business and put into place a program to raise our online profile. We were more than... pleased with the work carried and the results achieved.read more

Sensory Tools

00:47 17 Dec 21

Megantic are a great company to deal with. They are very professional, hard working and the service we received from... Mark was second to none. He was always available and ready to explain everything they were doing in an easy to understand way. We would highly recommend them to anyone wanting to get a SEO on board.read more

Serkan Kalyan

02:41 11 Dec 21

Personally, we felt the customer service and experience didn’t meet standard levels, so we were unable to even begin... business with them.read more

kappa australia

01:13 09 Dec 21

The progress of our partnership with Megantic over the course of the past year with regards to SEO improvements has... been excellent.It has been a pleasure to work with the Megantic team providing detailed updates that have been most insightful with our overall keyword & restructuring improvements of kappaaustralia.com.au.I would highly recommend their professional services.read more

Jacob Magner

03:56 26 Nov 21

Harvey and the team are absolute professionals and a dream to deal with! They have played a huge role in our recent... online success! If you need SEO work, look no further!read more

Mainstreet Clothing

02:06 04 Sep 21

The team at Megantic have been instrumental in us achieving the desired growth on our website. They have provided... constant support with us changing and updating our site and have given helpful advice when asked. The regular updates on our progress are informative and the staff are knowledgeable and easy to talk to. We look forward to continuing our growth together.read more

Sam Collins

04:20 11 Aug 21

I have worked with Zan and the Megantic team for over 5 years.They're true content experts in their field and always a... pleasure to deal with. I couldn't recommend them highly enough.read more

jane osborne

08:41 07 Jul 21

We have used MEGANTIC for almost 5 years. They have taken our business from oblivion to being the number one search on... all our key words. Catherine has worked relentlessly to ensure we stay on top and she genuinely cares about our business. It’s been a pleasure to work with her.read more

Cooper Brownlee

22:39 04 Jul 21

We teamed up with Megantic for over 12 months, the guys were very helpful with the progression of our website and... organic reach. Everyone we dealt with were always quick to respond and would give very detailed explanations when we had any questions.read more

Emeline Carre

23:11 30 Jun 21

Megantic has helped our eCommerce business grow year on year with SEO tools and expertise via quality leads through... organic channels.The team at Megantic is professional and responsive, always providing consistent work and sound advice. We can highly recommend their services.read more

Leon Lutersz

00:23 17 Jun 21

I’ve been using Magentic for about 12 months now. After six years of trial and error with other companies I have... finally found someone with a high level of efficiency and more importantly a partner I can trust. The Team at Megantic are delivering results on a consistent basis and helping us grow our business. Our main contact is always available and has become a valuable part of our business.If you’ve tried other companies and are sceptical about getting burnt like I was I would highly recommend Megantic.Leon Luterszread more

Polyflor Asia

06:42 09 Jun 21

We have been working with Blake and Rudy for almost over two years, and they have been very attentive with strong... knowledge that have benefitted the business internationally.read more

Adrian Parke

02:52 04 Jun 21

Car Builders has teamed up with Megantic for a year now. Over that time our online presence has continued to be refined... and improved, resulting in more effective and efficient online reach, crucial for our ecommerce success. On top of this we have been particularly impressed with the customer service and availability of Blake and the team to explain each component of a campaign, strategies moving forward and the unpacking of data. We also liked the structure of monthly payments rather than being locked into long-term contracts. Thank you Megantic for all of your work to this point and we are looking forward to even bigger and better things!read more

Paul Asselman

00:20 03 Jun 21

I have dealt with many SEO providers in the last 12 years and Megantic have been the best for the following reasons1.... Many other providers keep their SEO tactics and principles a mystery and just send some automated software generated graph showing how wonderful they have done2. Megantic took the time to understand our business3. Megantic gave us tasks that we could do to be part of the SEO success4. Measurable results, warts & all on a monthly basis.5. Monthly catch up to review results and plan moving forward6. The outstanding results achievedThere are a lot of "SEO specialist" pretenders out there, where you are just another number that provides income. Catherine Summers our account manager did an awesome job for us.read more

Hamish Wilson

01:43 19 Jan 21

Heath & the team continue to do great work for our business with growth north of 50% in terms of revenue from Organic... Traffic Year on Year. Keyword traffic rankings on Page One are really strong and the feedback, transparency, reporting and accountability is very reassuring.read more

Gintonica - For all things gin

05:38 10 Nov 20

I have worked with Megantic and have experienced them as a great company that genuinely cares about their clients and... who goes out of their way to deliver the best solution for us. We would highly recommend them as we have experienced a great increase in traffic to our website thanks to their efforts.read more

Angus McRitchie

00:09 30 Oct 20

Professional, responsive, friendly, but most importantly they know their stuff and add real value to their... clients.After being burnt in the SEO realm I was sceptic and reasonably cautious going forwards. I was willing to give Megantic a go as I liked their data-driven approach.Soon after taking Megantic on we have seem very healthy organic growth and we continue to do so throughout some very strange and unpredictable times.Catherine is great to work with. I've worked with a few different team members over the last few years and they have all been knowledgeable and willing to take the time to explain and educate, that I'm grateful for.Looking forward to continue working with these guys.read more

Deb McDonald

01:18 13 Oct 20

We are so pleased to be working with Megantic. We brought them on board for our website migration 12 months ago and... they helped it go ahead without any downturn in traffic. Since then, we've been thrilled with the work that Blake and the rest of the Megantic team have done with such a comprehensive SEO strategy. The results are fantastic and they're continuing to improve. We love Blake's monthly report - it contains so much information and he's always available to talk through the results and make suggestions about other areas we can explore. Well worth every cent.read more

Kelly Jones

00:07 17 Sep 20

We have been working with Megantic for nearly 12 months and the incredible uplift in results speaks for themselves. We... are amazed and thrilled at the growth.Megantic is not your average SEO company. They take a deep dive into your business, your website and your industry & competitors and work hard to bring your business to the forefront.My account manager, Matt is an all round awesome guy with a wealth of knowledge and has worked tirelessly to help grow our business to what it is today.I cannot recommend these guys enough!! If you are looking to grow your online business then Megantic is the one that will make it happen.read more

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